American Eagle Shares Erupt As Sydney Sweeney’s “Great Jeans” Fuels Sales American Eagle shares surged in premarket trading in New York after the clothing retailer reported second-quarter revenue that exceeded Wall Street consensus estimates, as tracked by Bloomberg. The stronger-than-expected results were primarily driven by buzz around the “Sydney Sweeney has great jeans” ad campaign launched in July. “The fall season is off to a positive start. Fueled by stronger product offerings and the success of recent marketing campaigns with Sydney Sweeney and Travis Kelce,” AE CEO Jay Schottenstein wrote in a statement to investors. AE reported same-store sales down 1% in the second quarter that… — Continue at ZeroHedge News : Read More
